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2min read

A Very Vegan Christmas: Millennials Making Milestones

by Laura Barns

2min read

According to a new poll, almost three-quarters of millennials are planning to make plant-based versions of traditional festive meals for Christmas this year.

The survey was commissioned by vegan egg company Eat Just, Inc. and involved 2,000 Americans. It was published this week.

When asked how they would be changing their festive traditions this year, more than half the respondents across age groups revealed that they’d found their “perfect” holiday dish. 

This was one that is healthy, tasty, and environmentally friendly – and 56 percent said this dish was plant-based.

Millennials were the category reporting plans to eat healthier in general, far more so than baby boomers.

People across the board are more likely to make plant-based meals this year, the survey adds. In 2020, 67 percent of millennials and 24 percent of baby boomers had plans of the sort.


By Laura Barns
Laura Barns

Laura is our Copywriter, who is obsessed with the Hearty Roots Stew (and has been known to eat a double serve for lunch on more than one occasion). On her day off you’ll find her walking her puppy Ralph, stopping off at bookshops and cocktail bars along the way. 

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